3 Tips to Launch a Successful Press Release

A press release is a statement distributed to the media to help generate press coverage of specific news. If written correctly, press releases are a fantastic tool to gain visibility from high-profile media outlet coverage. Below, we’ve compiled 3 press release examples that will help you get the word out. When your press release is ready, the next step is … Read More

Common Networking Mistakes to Avoid

Networking sounds easy. You meet people, have discussions and exchange business cards.  Sounds easy, right? On a basic level, sure, networking is easy, but many people make simple mistakes that can work against them. And with conference season already underway, it’s important that you’re ready to hit the ground running. Before you head off to your next conference, check out … Read More

3 Easy Team Building Ideas

The team that plays together stays together!  We’ve all been on our fair share of business bonding excursions, from bowling, happy hours or your typical lunch out. Spending time with your coworkers that isn’t work per se is super important, but it can be difficult to come up with creative, affordable activities all the time. Here are three alternative ideas that are … Read More

Why Owning a Small Business is Awesome!

Success of a business doesn’t depend on the size of the business. There are many factors that determine if a business is successful. Small business owners across the county would agree that owning their own business is rewarding on a personal level. In this article, we will look into the reasons why small businesses are awesome. 1) High Quality: Maintaining … Read More

Managing Employees-The Balancing Act

As a business owner, you have to balance your vision for your business with handling employees. You  want employees to behave in certain ways, but you also want to refrain from exercising too much control over their behavior for fear of alienating them and, perhaps worse, violating the law. Here are some aspects of control you may want to think … Read More

Networking Dinner Do’s and Don’ts

Networking is a critical part of relationship building and there is no event more valuable to building relationships than the proverbial “breaking of bread” with people. As a small business owner, time is precious so how do you throw and effective networking dinner?  Here are a few do’s and don’ts to consider: Do Get a Private Room If you care about … Read More

What is Coworking and why should you try it?

Coworking spaces have been popping up everywhere and evolving into every worker’s dream. Today’s professional coworking offices attract an array of companies, entrepreneurs, startups, and more. Let’s start with the basics of how coworking spaces provide members with a transformed work environment. “Coworking” is known as membership-based workspaces for freelancers, remote workers, small businesses, tech start-ups, and other professionals to … Read More

The Work/Life Balancing Act as a Small Business Owner

Work/life balance is a sticky subject for a business owner. Partially because it can be difficult to attain, but mostly because of the misunderstood expectations behind what “balance” really looks like for both the business owners and those special people in their lives outside of work.  Managing everyone’s expectations can be part of the challenge.  Consider a few of these … Read More

3 Questions to Ask Yourself When Sales Goals are Falling Short

I have a saying…”Numbers don’t lie and they tell a compelling story”.  If your sales are falling short of the targets you’ve set, it’s going to be right there in black and white—and maybe even some red. The reasons for those shortfalls can be written on the walls or hidden and hard to see. It’s no wonder struggling CEOs have so … Read More

Gender Balance in the Workplace

Some employers have a major gender diversity problem on their hands. The obstacles to building truly diverse and inclusive work forces is overwhelming. There’s no easy, global approach to intentional hiring. Every organization has its own short-term talent needs, long-term strategic goals, and entrenched institutional culture. But your company is likely to benefit from at least some of the intentional … Read More