There is a debate looming over the value of the creation of a business plan. I am a strong advocate of the adage: “If you fail to plan, then you can plan to fail.” When you put pen to paper (so to speak), you are thinking through the aspects of starting your business. Since it is a live document the business plan can often help you ensure that your concept is viable. Often the business plan helps to shape the business into a different and frequently stronger concept. Following are some elements that every business plan should contain: