marketingMost small businesses have no budget or marketing strategy. If you fall in this category, don’t worry there are ways to market effectively with little to no cost to you.  

Attend Networking Events…Be a Player

People want to do business with people they know, trust and like.  This means you must build relationships. This happens by the time you spend with people and the work you do at these events. Become one of the people that play a role within the networking organization.  Present on your topic matter and/or become a member of one of the committees that make things happen.

Create Your Own Event

Host your own event such as a roundtable discussion luncheon.  This can be a great way to optimize your time by inviting people you want to do business with in the future. This allows you to be seen as a major player in the business community. 

Volunteer to Lead an Organization

The secret to getting the most out of a group or organization is not just attend but to lead.  By volunteering your time you are putting yourself out there to be seen by others and prove how you perform.  Build your credibility by showing your leadership ability.