Running a small business requires the owner to wear many hats and become a jack-of-all-trades. Just today, I was the IT expert when we lost internet connection, the accountant who needed to reconcile the bank account, and the salesperson working with a new client. That why it is so important to stay focused each day to ensure your business continues to grow.
Rule #1 – Keep Marketing
Often when we are busy, we slow down on the sales, marketing, and networking. As a small business owner, you must find time each week to continue to grow your business and look for additional clients. Find ways to stay in touch with your referral sources, clients, and vendors. Develop a long term strategy to continue to market your business even when you are busy.